Feeling lost on your entrepreneurial journey?

Share Post:


We’ve all been there… Lost in the Fog

Sitting… staring at the screen wondering what to do next.

Wondering… What direction do I go? What is the next step? What do I write? What do I draw? What do I create?

Wandering in the fog.

Full disclosure, these past few weeks I’ve been deep in the pea-soupiness of mental fog. Everything in me wants to crawl under the sheets and not emerge until at least 2022. (Is it really almost 2022?!)

How did I get here? Where am I going? What is my next move?

This is life.

We experiment, we try things, we fail, we learn (hopefully) and we try other things.

This is also being an entrepreneur.

My spiritual journey continues to unfold in every way and in every layer of my life — especially within my business.

I knew striking out on my own would be challenging. I didn’t realize, however, how much of a personal and spiritual challenge it would be. Entrepreneurship acts like a magnifying glass. Inhibitions, fears, weaknesses and false beliefs come bubbling to the surface, challenging the very core of your being.

Frank Buchman – Jason Robards; Gil Buchman – Steve Martin; Parenthood, 1989

I am reminded of a quote from one of my favorite movies, Parenthood (1989). Near the end of the film, Steve Martin’s character, Gil, is talking to his Father (played by Jason Robards) about life and being a parent. His father says…

“…There is no end zone. You never cross the goal line, spike the ball and do your touchdown dance. Never…”

This was in reference to the challenges of being a parent, but the sentiment stands out to me, even 30+ years later.

When does it get easier? (Spoiler alert…) It doesn’t! Expecting that touchdown is more the issue than the challenges, themselves. This may seem all doom and gloom — and, perhaps, why crawling under the covers seems like a viable option. But, at least for me, there is relief in remembering that life is a journey. 

Lost in the fog
Whether in business, or the business of life, there is no singular end goal… but continual evolution. – Veronica Chordas

Plus, I find myself wondering — what would happen if there was a finish line? I don’t know about you, but I think I would end up under the covers … wallowing in “NOW what?” … even more so!

Sitting in the Fog

This post is not meant to give advice, tell you — or even figure out for myself — what to do next and how to do it. I am not seeking to have you or anyone else follow, like, share, buy, join a waitlist, sign up for a newsletter… whatever. I have no expectation or end result in mind.

I am sharing my process in this manner to be genuine and transparent. My goal is to only let you know two things:

1. You will feel lost in the fog on your journey.

2. You are not the only one.

I am choosing to shift my perspective. Instead of viewing this period as being “lost”, I am taking pause. I am choosing to see how this stage will contribute to my evolution as an entrepreneur, a woman, a human and –mostly– as a spiritual being.

I am choosing to sit in the fog for a bit and have a look around.

There are likely a few surprises in the darkness.

Maybe even some good ones.

I am fully aware this post is filled with cliches, so I will not hesitate to add one more. I do not know who said it, but one more quote comes to mind… Life is a series of ups and downs. Perhaps, instead of seeking the goal lines, we need to just enjoy the ride. Perhaps that –in and of itself– is the goal.

I leave you with another of my favorite scenes from Parenthood… and words of wisdom from Grandma

…Some didn’t like it. They went on the merry-go-round. That just goes around. Nothing. I like rollercoaster, you get more out of it.

Enjoy the rollercoaster! 🙏🏼❤️
wonderlust home

Karen – Mary Steenburgen; Grandma – Helen Shaw; Parenthood, 1989

How can I help?

Let's wander–and wonder–together.

Read more from Veronica at

Wonderlust Logo
This website uses cookies to ensure you get the best experience on our website.
Veronica Chordas, Purpose Driven Branding

Book your free discovery call.

I'd love to learn more about you and what you reflect into the world.